In collaboration with the creative team at Anomaly, we built a smart device that helped American football fans understand European football terminology. Similar to an Alexa or Google device, it was designed to listen, think, and respond with sound bites recorded by legendary coach and commentator Jimmy Johnson. 

Our technology team brought Anomaly’s vision to life by producing multiple working devices, a one-minute commercial shot in our studio, and three additional promo videos for Meta platforms. Directed by Bob Partington, the 80s-style infomercial earned praise from David Reviews, with Syd Briscoe calling it “a more agreeable version of the David Beckham vs Peyton Manning concept from Frito-Lay.”